What is a brand and why is it important for my business to have one?

On the next Empowered Clarity Podcast, Tino Vieitez talks to Print and Interactive Brand Specialist, Jason Kramer of JLK Creative on why a strong brand is important for any business to flourish in today’s world.

Jason Kramer, founder of JLK Creative, is a print and interactive brand developer who works with entrepreneurs that are going into business for the first time and companies that are already nationally established businesses. Jason helps these companies advertise and sell their product/ service and develops print and web based marketing materials with the JLK Creative team. Jason will be talking about the process for how to find a creative studio that fits your needs, building a brand image and the importance of having a professional “looking” website.

Jason Kramer graduated from Syracuse University with a BFA in Communication and Design. He was on the creative and production teams at several NYC based national and globally recognized ad agencies, including CMG Communications, where he worked on such brands as Virgin Atlantic Airways, Johnnie Walker, Jose Cuervo, and Tauck World Discovery.

In 2003, Jason formed JLK Creative to provide creative, marketing and production capabilities to businesses who could not afford a six-figure retainer. Jason found that businesses were tired of excessive work-flow and large creative/ account teams that were often not involved in the daily project work, but would submit billable hours anyway.

JLK Creative has been collaborating with clients and educating them on how to successfully develop their brand images, manage their print and online marketing initiatives and forming relationships with diverse network of business professionals that are surrounded by Jason and the entire JLK Creative team.

Jason lives in New Jersey, with his beautiful wife Carrie who are expecting their fist child, a boy, and this summer. Jason is on the Leadership Team of Midtown BNI and continually stays ahead of industry changes to keep his clients ahead of the game.
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Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

What if you could turn your customers into your raving fans? What would it take to make that happen?

On this Empowered Clarity Podcast, when Tino Vieitez talks to Ed Abel of Abel Business Institute about how to improve your customer service by implementing the Wow factor.

Ed Abel has invested more than three decades learning how to build a successful, thriving business. At age 24 with a $5,000 loan and the energy and passion of a young entrepreneur, Ed was ready to take on the world. And he did, only to emerge seven years later at the top of a $36 million organization with 585 employees. Inspired by the challenges that led him to success, Ed went on to build other multi-million dollar businesses, yet he missed the passion he experienced “in the trenches” of his formative years.

Determined to find a way to educate and advise others in the construction and sustainability of a vital business, he founded ABEL Business Institute. Over the course of this process, he began developing a systematic approach to the construction, maintenance, and growth of businesses—an approach that has become the philosophy and methodology of ABEL Business Institute. Ed went on to create and direct the SkillPreneur Business Alliance (SBA)—an innovative organization that helps business owners achieve success in an environment where camaraderie exists, information flows, knowledge is shared, purpose is achieved, and everyone walks out feeling like part of a larger community. The SkillPreneur Business Alliance (SBA) brings this same opportunity to small business owners everywhere—promoting a refreshing, communal alternative for sharing ideas, exchanging advice and being accountable to a group of non-competing peers. It is one of the most powerful business strategies to emerge in decades.

Ed is an adjunct professor of entrepreneurial studies at New York University (NYU) as well as the Director of the business division at the world class Institute for Professional Excellence in Coaching (iPEC). At iPEC, Ed directs the business division that is responsible for supporting the graduate coaches in their business development process.

Ed lives in New York City, where he is an avid participant in different Volleyball leagues as well as a student in boxing. He also has a huge collection of Napoleon Hill original writings.
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We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

On this Empowered Clarity Podcast, learn about the ‘Sales Secret’ when Tino Vieitez interviews Ed Abel of Abel Business Institute.

Ed Abel has invested more than three decades learning how to build a successful, thriving business. At age 24 with a $5,000 loan and the energy and passion of a young entrepreneur, Ed was ready to take on the world. And he did, only to emerge seven years later at the top of a $36 million organization with 585 employees. Inspired by the challenges that led him to success, Ed went on to build other multi-million dollar businesses, yet he missed the passion he experienced “in the trenches” of his formative years.

Determined to find a way to educate and advise others in the construction and sustainability of a vital business, he founded ABEL Business Institute. Over the course of this process, he began developing a systematic approach to the construction, maintenance, and growth of businesses—an approach that has become the philosophy and methodology of ABEL Business Institute. Ed went on to create and direct the SkillPreneur Business Alliance (SBA)—an innovative organization that helps business owners achieve success in an environment where camaraderie exists, information flows, knowledge is shared, purpose is achieved, and everyone walks out feeling like part of a larger community. The SkillPreneur Business Alliance (SBA) brings this same opportunity to small business owners everywhere—promoting a refreshing, communal alternative for sharing ideas, exchanging advice and being accountable to a group of non-competing peers. It is one of the most powerful business strategies to emerge in decades.

Ed is an adjunct professor of entrepreneurial studies at New York University (NYU) as well as the Director of the business division at the world class Institute for Professional Excellence in Coaching (iPEC). At iPEC, Ed directs the business division that is responsible for supporting the graduate coaches in their business development process.

Ed lives in New York City, where he is an avid participant in different Volleyball leagues as well as a student in boxing. He also has a huge collection of Napoleon Hill original writings.
====================================================
We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

On this Empowered Clarity Podcast, Tino Vieitez talks to Tim Loomis of Creative Business Consultants about how audio and video can provide you with the presence that your business needs on the internet.

Tim Loomis is one of today’s most prominent, successful and widely respected experts in Web design, network marketing, e-commerce, business technology, sales and developing new ways to generate multiple revenue streams of income for traditional and on-line businesses alike. Tim’s proven passion for helping people to succeed personally and in business speaks for itself.

Tim has launched numerous highly profitable and successful businesses and new business ventures through his positive winning can do attitude which is infectious in getting people on every level of the organization to produce consistent top notch business results. Tim’s unique East Coast business savvy and education in art and computer science combined with his enthusiastic, caring and supportive West Coast people approach earn him instant recognition, trust and the respect of both prominent business leaders and consumers alike.

Tim’s father was the legendary Henry Loomis who as appointed by the president to create and oversee the Corporation of Public Broadcasting. This gave Tim an upbringing and education in the international US political arena creating lifelong business alliances/partnerships, contacts and insider information which Tim has used to positively transform the businesses he has coached and mentored. This background has given Tim the critical tools and information needed to guide new business owners in how to expedite starting their businesses quickly and effectively while avoiding the pitfalls that most business owners traditionally experience on their own.

Tim is a true pioneering visionary leader who has successfully coached and mentored the greatest leaders of today in how to succeed and excel in the business world of tomorrow.
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We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

On this Empowered Clarity Podcast, Tino Vieitez interviews Eugene Ebner Co-Owner and PR Marketing and Fund Raising Specialist for Creative Business Consultants on what could be possible by tapping into your own creativity to market yourself. You may find yourself thinking “out of the box”.

Eugene Ebner has received international acclaim as a top tier public/media relations, marketing, and strategic business alliance expert representing some of today’s best and most successful non-profit and entrepreneurial organizations. Eugene has a long and proven history of putting on highly successful and profitable large scale charity events that bring everyone together from communities around the world. Eugene is loved, admired and respected by executives and celebrities alike for his open, honest, supportive and caring personality and his ability to take grass roots business marketing, promotional and public relations campaigns and make them a stellar success.

Eugene’s bachelor’s degree in vocal performance from the University of Arizona, his advanced musical training in Salzburg, Austria and his devotion to humanitarian efforts have made him a driving force in the entertainment, non-profit and spiritual business worlds.

Eugene is the Co-Founder and Co-Show Host of International Artist Debut Radio which is an acclaimed international radio talk show with a 4 million listening base in 95 Countries. Eugene is also the Co-Founder of “Angels Unite Worldwide” a large musical charity concert event, whose mission is to promote a vision of love, hope and healing for all.

Eugene’s mission in life; to be an extraordinary role model for all people by uniting one business community at a time internationally through mutual respect, caring and an attitude of cooperation to help businesses thrive and excel in reaching their long-term goals.

Eugene’s areas of expertise at Creative Business Consultants

• Public Relations

• Marketing

• Event Planning

• Business Networking

• Fundraising

=====================================================
We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

How is your record keeping? Do you know what an asset is? How about a liability? Are you co-mingling? If you are not able to properly answer such questions, you could be setting yourself up for an IRS audit and not even know it.

On this Empowered Clarity Podcast, Tino Vieitez interviews Toni Loomis of Creative Business Consultants on what you need to know to adequately maintain your books.

Toni Loomis is a well known and respected tour-de-force in the finance/accounting and consulting industries. Toni has had amazing success with her own series of international on-line stores while also helping small to large scale business owners realize major improvements in all areas of business development, management, information systems, business accounting/finance and customer service; taking businesses from the red to the black with positive cash flow in record time.

Toni received her degrees from both Florida State University and Broome Community College. These combined with her vast and proven real world business experience resulted in her specializing in the areas of business start-up/compliance, market analysis/feedback, merchandising, client retention, technology products/software training, new product/services launches and on-line marketing/sales. Toni also has a passion for lifelong learning in all areas of personal and professional development teaching business owners how to achieve and maintain cutting edge business results to insure their long-term profitability and success.

Toni’s areas of expertise at Creative Business Consultants

• Local, State & Federal Compliance

• Financial Planning, Tax Strategy & Accounting/Tax Services

• Program & Project Management

• Software, Computer & Business Training

• Investment Advisor Representative

===================================================

We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

On this Empowered Clarity Podcast, Tino Vieitez talks to Tim Loomis about how social network can be an important tool for building your business.

Tim Loomis is one of today’s most prominent, successful and widely respected experts in Web design, network marketing, e-commerce, business technology, sales and developing new ways to generate multiple revenue streams of income for traditional and on-line businesses alike. Tim’s proven passion for helping people to succeed personally and in business speaks for itself.

Tim has launched numerous highly profitable and successful businesses and new business ventures through his positive winning can-do attitude which is infectious in getting people on every level of the organization to produce consistent top notch business results. Tim’s unique East Coast business savvy and education in art and computer science combined with his enthusiastic, caring and supportive West Coast people approach earn him instant recognition, trust and the respect of both prominent business leaders and consumers alike.

Tim’s father was the legendary Henry Loomis who as appointed by the president to create and oversee the Corporation of Public Broadcasting. This gave Tim an upbringing and education in the international US political arena creating lifelong business alliances/partnerships, contacts and insider information which Tim has used to positively transform the businesses he has coached and mentored. This background has given Tim the critical tools and information needed to guide new business owners in how to expedite starting their businesses quickly and effectively while avoiding the pitfalls that most business owners traditionally experience on their own.

Tim is a true pioneering visionary leader who has successfully coached and mentored the greatest leaders of today in how to succeed and excel in the business world of tomorrow.
=======================================
We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

On this Empowered Clarity Podcast, Tino Vieitez interviews Toni Loomis, CFO and Compliance Specialist for Creative Business Consultants on what it takes for your business to be compliant.

About Toni:

Toni Loomis is a well known and respected tour-de-force in the finance/accounting and consulting industries. Toni has had amazing success with her own series of international on-line stores while also helping small to large scale business owners realize major improvements in all areas of business development, management, information systems, business accounting/finance and customer service; taking businesses from the red to the black with positive cash flow in record time.

Toni received her degrees from both Florida State University and Broome Community College. These combined with her vast and proven real world business experience resulted in her specializing in the areas of business start-up/compliance, market analysis/feedback, merchandising, client retention, technology products/software training, new product/services launches and on-line marketing/sales. Toni also has a passion for lifelong learning in all areas of personal and professional development teaching business owners how to achieve and maintain cutting edge business results to insure their long-term profitability and success.

Toni’s areas of expertise at Creative Business Consultants
• Local, State & Federal Compliance
• Financial Planning, Tax Strategy & Accounting/Tax Services
• Program & Project Management
• Software, Computer & Business Training
• Investment Advisor Representative

Visit Creative Business Consultants for more info.

====================================================
We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

“The means and methods of marketing yourself have changed dramatically over the past ten years. What worked in 1999 may be woefully inadequate in 2009.”

On this Empowered Clarity Podcast, Tino Vieitez interviews Eugene Ebner Co-Owner and PR Marketing/Fund Raising Specialist for Creative Business Consultants on what Marketing in the 21st Century looks like and how it applies to you.

About Eugene:

Eugene Ebner has received international acclaim as a top tier public/media relations, marketing, and strategic business alliance expert representing some of today’s best and most successful non-profit and entrepreneurial organizations. Eugene has a long and proven history of putting on highly successful and profitable large scale charity events that bring everyone together from communities around the world. Eugene is loved, admired and respected by executives and celebrities alike for his open, honest, supportive and caring personality and his ability to take grass roots business marketing, promotional and public relations campaigns and make them a stellar success.

Eugene’s mission in life; to be an extraordinary role model for all people by uniting one business community at a time internationally through mutual respect, caring and an attitude of cooperation to help businesses thrive and excel in reaching their long-term goals.

Eugene’s’ areas of expertise at Creative Business Consultants
• Public Relations
• Marketing
• Event Planning
• Business Networking
• Fundraising
===========================================
We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.

Do you know everything that you need to know to build your business? Where do you go to get this information?

On this Empowered Clarity Podcast, Tino Vieitez interviews James Armstrong, CEO of Creative Business Consultants on what you need to be doing to properly build your business. You may be amazed at what you don’t know.

About James:
James is one of today’s most highly respected, accomplished, motivational and visionary executive leaders with an extremely successful and diverse career in the corporate and entrepreneurial business worlds, with a proven history of getting results in international business. James has coached and mentored some of today’s top executive leaders within numerous industries globally, helping them to see and reach their own full inner potential, while bringing out their ability to take the impossible in business and make it a reality. James has a passion and rare gift for motivating and inspiring people to see the very best in themselves and those around them, resulting in creating highly dynamic teams of industry leading professionals who can accomplish anything.

James specializes in helping entrepreneurs and corporate leaders with top-notch leadership development, human/organizational development, business plan creation/writing, branding, strategic short, medium and long-range planning and traditional business/non-profit funding.

James’ areas of expertise at Creative Business Consultants:
• Leadership Training/Development
• Leadership Effectiveness Mentoring
• Business Plan Creation & Implementation
• Short, Medium & Long Range Strategic Business Planning
• Business Branding & Marketing/Promotional Materials Creation

Visit Creative Business Consultants for more information.
==============================================
We would like to thank our sponsor:

Dubli, the unique way to have fun and save money by shopping on line. Three Unique Auctions where the price of brand new top quality products goes down rather than up. A great selection of products is available for men, women & children. Join one of our GroupSite communities and receive 5 free credits (worth $4.00) to try out the fun unique auctions that set Dubli apart from any other shopping experience. Look for the Dubli button. Click on it and you’re on your way to a wonderful new way to shop.